Six o’clock

Six o’clock is a tea room concept that also offers brunch. The challenge was to use British symbols and make these visuals work together.

VAY studio chose to use a teapot and a hat to represent England. We also decided to incorporate these elements into an oval, which references the emblems of British royalty and gives the logo a vintage feel.

Our studio also designed other visual supports such as menus, packaging and goodies. It was important to have a warm, friendly and above all harmonious identity. This means using the same colors, but also a vintage texture.